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002 — How to Build Credibility and Gain Traction with a Pilot Fish Partner Strategy
Manage episode 478751785 series 3660809
Innehåll tillhandahållet av Chief Studio and Sophie Oxley. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Chief Studio and Sophie Oxley eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
In this episode, we talk about what it means to take a “pilot fish” approach to platform partnerships — working alongside a bigger player to reach markets they can’t or won’t serve directly. We cover where to start, what to prepare, and how to think about the value you bring to the table. If you’re a SaaS company looking to grow inside someone else’s ecosystem, this episode lays out a clear and realistic way to do that.
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